Privacy Policy

Introduction

Heritage Prime is committed to protecting the privacy and confidentiality of personal information entrusted to us. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you engage with our real estate investment consulting services.

This policy applies to all personal information collected through our website, consultation services, and business communications. By engaging with Heritage Prime, you consent to the data practices described in this policy.

Information We Collect

Contact Information

We collect personal identifiers including name, email address, phone number, and mailing address when you contact us or engage our consulting services.

Financial Information

With your consent, we may collect information about your financial circumstances, investment objectives, and property requirements to provide appropriate consulting services.

Usage Data

We automatically collect information about your interactions with our website including IP address, browser type, pages visited, and access times through standard web analytics tools.

Communication Records

We maintain records of our communications with you including consultation notes, email correspondence, and service documentation to ensure continuity of service and professional record-keeping.

How We Use Your Information

• To provide real estate investment consulting services and respond to your inquiries
• To understand your property requirements and provide appropriate recommendations
• To coordinate with legal, financial, and other professionals with your authorization
• To maintain professional records of our consulting engagements
• To communicate updates about properties, services, or market developments you've expressed interest in
• To improve our services and understand how clients interact with our offerings
• To comply with legal and regulatory obligations

Legal Basis for Processing

We process personal information based on:

• Consent: You have provided explicit consent for specific processing activities
• Contract: Processing is necessary to fulfill our consulting services contract with you
• Legitimate Interest: We have legitimate business interest in processing your information to provide quality consulting services
• Legal Obligation: Processing is required to comply with applicable laws and regulations

Information Sharing and Disclosure

Heritage Prime maintains strict confidentiality protocols. We share personal information only:

• With your explicit authorization to facilitate property transactions or coordinate with other professionals
• With legal and financial advisors working on your behalf with your consent
• With service providers who assist our operations under confidentiality obligations
• When required by law, court order, or regulatory authority
• To protect our legal rights or prevent fraud or illegal activities

We do not sell, rent, or trade personal information to third parties for marketing purposes.

Data Retention

We retain personal information for as long as necessary to:

• Provide ongoing consulting services and maintain client relationships
• Comply with professional record-keeping requirements (typically 7 years for financial records)
• Resolve disputes, enforce agreements, or establish legal defenses
• Meet regulatory and legal obligations

When information is no longer needed, we securely delete or anonymize it according to our data retention schedule.

Data Protection and Security

Heritage Prime implements appropriate technical and organizational measures to protect personal information:

• Encrypted transmission of sensitive data
• Secure storage systems with access controls
• Regular security assessments and updates
• Staff training on data protection and confidentiality
• Incident response procedures for potential data breaches

While we take security seriously, no system is completely secure. We encourage you to protect your own account credentials and notify us of any suspected security incidents.

Your Privacy Rights

You have the following rights regarding your personal information:

• Access: Request confirmation of what personal information we hold about you
• Rectification: Request correction of inaccurate or incomplete information
• Erasure: Request deletion of your personal information subject to legal obligations
• Restriction: Request limitation on how we process your information
• Portability: Request transfer of your information to another service provider
• Object: Object to processing based on legitimate interests
• Withdraw Consent: Withdraw consent for processing activities where consent was the basis

To exercise these rights, contact us at [email protected]. We will respond within 30 days.

Third-Party Services

Analytics Providers

We use analytics services to understand website usage and improve our services. These services may collect information about your browsing activities.

Communication Tools

We use email and communication platforms to interact with clients. These providers process information according to their own privacy policies.

Professional Service Providers

With your consent, we may share information with legal advisors, financial institutions, and other professionals supporting your property transactions.

International Data Transfers

Heritage Prime operates primarily within Singapore. If personal information is transferred internationally for any reason, we ensure appropriate safeguards are in place including:

• Standard contractual clauses approved by relevant authorities
• Adequacy decisions recognizing comparable data protection standards
• Your explicit consent for specific transfers

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance functionality and analyze usage. For detailed information about our cookie practices, please see our Cookie Policy.

Children's Privacy

Heritage Prime's services are intended for adults. We do not knowingly collect personal information from individuals under 18 years of age. If we discover we have inadvertently collected such information, we will promptly delete it.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or service offerings. Material changes will be communicated through our website and, where appropriate, direct notification to clients. The "Last Updated" date indicates when the policy was most recently revised.

Your continued use of our services after policy changes constitutes acceptance of the updated policy.

Contact Information

For questions about this Privacy Policy or our data practices, please contact:

We will respond to privacy inquiries within 30 days.

Regulatory Authority

If you believe your privacy rights have been violated, you have the right to lodge a complaint with Singapore's Personal Data Protection Commission (PDPC) or other relevant data protection authority in your jurisdiction.